While I appreciate the thought behind the page, it doesn’t ask or take into consideration those who intentionally buy ethically already.

I agree. For example, in the foods section, there is no way for me to indicate that I buy virtually all my produce and seafood from local sources (like local farms and nearby fishermen) who are not slaves. Or fair-trade coffee, which I drink a lot of. My son has soccer gear, but it’s from a second-hand sporting good store.

But the question should be, how do we get to zero?  I don’t know. My score was nearly 80, largely thanks to technology.  Could technology ever get to zero, with the connections between African blood minerals and Asian sweat shops?  Of course, the level of technology needed to post this is amazing, between my computer, countless network routers, servers, and your computer. Is it worth it?  And how do I raise my kids to be more responsible in this area?